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Contact Form 7

Enabling Conversion Tracking on Contact Form 7 Forms

  • Edit your form in Contact Forms 7
  • Find the "Conversion Tracking" tab
  • Check the option to enable Conversion Tracking
  • (Optional) Include additional labels and values

Enabling Enhanced Conversions for Contact Form 7

Enhanced Conversions are supported for Contact Form 7 form fields. Add the matching tag option to each field you want to send as enhanced data — Conversion Bridge picks it up automatically at form submission:

  • enhanced:email
  • enhanced:first_name
  • enhanced:last_name
  • enhanced:phone
  • enhanced:address
  • enhanced:city
  • enhanced:state
  • enhanced:postal
  • enhanced:country

For example:

[email* your-email enhanced:email]
[text* your-fname enhanced:first_name]
[text* your-lname enhanced:last_name]
[tel your-phone enhanced:phone]
[text* your-address enhanced:address]
[text* your-city enhanced:city]
[text* your-state enhanced:state]
[text* your-postal enhanced:postal]
[text* your-country enhanced:country]

email and tel tag types are also auto-detected without the enhanced: option, so you only need to add the option to text fields where the tag type doesn't already tell us what the field is.

Contact Form 7 enhanced conversion tags

Including Conversion Journey in Emails

To include the Conversion Journey in the any of the emails (recommend only Admin notification emails), you can insert the [conversion_journey] template tag within the content of the email you would like it to appear.

Screenshot of conversion journey in Contact Form 7 message

Still need help?

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