Kali Forms Integration

The Kali Forms integration tracks form submissions from the Kali Forms plugin. Kali Forms is a drag-and-drop form builder for WordPress that lets you create contact forms, surveys, registration forms, and more using a modern, React-based interface with pre-designed templates.

This integration automatically tracks:

• Form submissions: When users submit any form you configure

Conversion tracking is configured on a per-form basis, giving you complete control over which forms track conversions and how they're labeled. You can customize the conversion label and value for each form.

Setup Instructions

Step 1: Enable the Integration

1. In your WordPress admin, go to Settings > Conversion Bridge > Integrations
2. Find Kali Forms in the list of available integrations
3. Enable the integration by clicking the toggle

Step 2: Configure Form Tracking

For each form you want to track:

1. Go to Kali Forms in your WordPress admin (or click the See Forms link on the integration card)
2. Click on the form you want to configure
3. Find the Conversion Tracking settings section
4. Enable conversion tracking for this form
5. Optionally set a Conversion Label (default: "Form Submission")
6. Optionally set a Conversion Value (can be a number or currency like "10 USD")
7. If you use Google Ads, enter your Google Ads conversion label in the field provided

For more about how labels and values work, see Conversion Label and Value.

Step 3: Save Settings

1. Save your form settings to start tracking conversions

How It Works

The integration tracks form submissions by listening for the thank you message that Kali Forms shows after a successful submission:

1. Form Submission: The user fills out and submits the form
2. Success Detected: When Kali Forms displays the thank you message, Conversion Bridge detects the successful submission
3. Event Tracked: A conversion event fires with the form title, your custom label, value, and any platform-specific data you configured

Each form is tracked independently based on its own settings, so you can have some forms tracked and others not.

Tracked Data

Every event includes a conversion label and conversion value. Learn more about conversion labels and values.

Form Submission

• title -- Form title
• label -- Conversion label (default: "Form Submission")
• id -- Form ID
• googleads -- Google Ads conversion label (if configured)

Custom Event Labels

You can customize the conversion label for each form to better identify events in your analytics platforms. The label appears in your analytics dashboards and reports.

Default Label: "Form Submission"

Custom Labels: You can use any text you want, such as:

• "Contact Form Submission"
• "Newsletter Signup"
• "Quote Request"
• "Support Ticket"