About WooCommerce
See WooCommerce integration details Visit WooCommerce website
About Pinterest Ads
Pinterest ads, known as Promoted Pins, focus on visual appeal and engage an audience actively seeking inspiration and products, offering various ad formats like standard and video pins. Tracking conversions on your WordPress site helps in understanding ad effectiveness, optimizing budget, and refining advertising strategies based on audience response.
See Pinterest Ads integration details
WooCommerce conversions you can track in Pinterest Ads
WooCommerce is a WordPress e-commerce plugin and you can track the following conversions:
- Purchases
- Tracking purchases is the most common form of conversion tracking and Conversion Bridge will send order data from WooCommerce into Pinterest Ads to give you the metrics needed to help grow your online sales. Since Pinterest Ads has more advanced e-commerce tracking abilities, you can even see detailed order information such as order totals and individual products purchased as part of the conversion data.
How does conversion tracking for WooCommerce work?
The WooCommerce conversion tracking integration is incredibly simple and is enabled with a simple toggle! You can then optionally customize the label for how want it to appear in Pinterest Ads.