About Easy Digital Downloads

Easy Digital Downloads (EDD) is a WordPress plugin designed for selling digital products such as eBooks, PDF documents, WordPress plugins, and more. It’s an alternative to other e-commerce solutions like WooCommerce, Shopify, and Gumroad, but it’s specifically focused on digital goods, making it a simpler and more direct solution for this type of product. Here’s […]

See Easy Digital Downloads integration details Visit Easy Digital Downloads website

About Fathom Analytics

Fathom Analytics is a user-friendly, privacy-focused alternative to Google Analytics, ideal for website owners seeking simplicity and GDPR compliance. It features an intuitive dashboard, real-time data tracking, and cookie-free operation. Despite some limitations in advanced conversion tracking, Fathom is affordable and suitable for a wide range of users, making it a recommended choice for most websites.

See Fathom Analytics integration details Visit Fathom Analytics website

Easy Digital Downloads conversions you can track in Fathom Analytics

Easy Digital Downloads is a WordPress e-commerce plugin and you can track the following conversions:

Purchases
Tracking purchases is the most common form of conversion tracking and Conversion Bridge will send order data from Easy Digital Downloads into Fathom Analytics to give you the metrics needed to help grow your online sales. There is also the option to track individual items purchased to help you learn which products are your best sellers. Since Fathom Analytics has more advanced e-commerce tracking abilities, you can even see detailed order information such as order totals and individual products purchased as part of the conversion data.

How does conversion tracking for Easy Digital Downloads work?

The Easy Digital Downloads conversion tracking integration is incredibly simple and is enabled with a simple toggle! You can then optionally customize the label for how want it to appear in Fathom Analytics.

Marketing Without Conversion Tracking Is Guesswork

Conversion Bridge makes it easy to set up analytics and track important conversion events on your WordPress website—no code, no headaches, done in minutes—so you have the right data to make informed decisions

55 plugin integrations
16 analytics platforms
+
8 ad platforms
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Frequently Asked Questions

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  • Do I have to use WordPress?

    Yes, Conversion Bridge is a WordPress plugin and only works on WordPress-powered websites.

  • Do you provide support?

    Yes! I am very proud of the quality and speed of support offered should you run into any issues.

  • What if I need support for a specific plugin or platform?

    Conversion Bridge supports 55 plugins, 16 analytics platforms, and 8 ad platforms. If what you need is not yet supported, send a request and I will take a look - I am always looking to grow the integration list.

  • Can I use Conversion Bridge for client sites?

    Yes! Agencies are highly encouraged to purchase a multisite license that allows you to install and use it on many sites with a single license.

  • Can I upgrade my plan?

    Yes! At any time you can upgrade to a pricing plan that includes more sites.

  • Can I use Google Tag Manager?

    Yes, but using GTM will require additional setup and configuration. Conversion Bridge is a much easier way to setup analytics and ad platform conversion tracking.

    Conversion Bridge can be considered a GTM replacement. One that is much easier to setup, more accurate in tracking, gives you more insights, and works directly with the analytics platforms, ad platforms and plugins in use on your WordPress website.