Conversion tracking for Easy Digital Downloads in Umami

No-code setup of analytics and important conversion events from Easy Digital Downloads in Umami—ready in under a minute.

Easy Digital Downloads
Umami
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Why Conversion Bridge

The old way vs. the new way

Without Conversion Bridge
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Paste the Umami snippet & hope

Basic pageview data lands in Umami, but Easy Digital Downloads conversion events never fire.

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Hand-wire every Easy Digital Downloads event

Write custom JavaScript (or pay a developer) for every purchase, add-to-cart, and checkout step you want tracked.

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A different plugin for every platform

Install one plugin for Umami, another for Google Analytics, another for whatever ad platform you run next—each with its own config, its own quirks, and its own way of reading Easy Digital Downloads.

✕

Discover broken tracking after the fact

Find out weeks later that Easy Digital Downloads conversions never made it to Umami. Rebuild reports, lose attribution.

With Conversion Bridge

Paste your Website ID

Drop in your Website ID. That's the only "code" you touch.

Toggle on Easy Digital Downloads

Flip one switch and Umami starts receiving Easy Digital Downloads conversion data formatted exactly how it expects.

One plugin for every platform

Conversion Bridge sends Easy Digital Downloads events into Umami and every other analytics and ad platform you use — no extra plugins needed.

Live in minutes

No developer, no tag manager. Accurate Easy Digital Downloads conversion tracking in Umami up and running today.

What you can track

Easy Digital Downloads conversions in Umami

Easy Digital Downloads is a WordPress e-commerce plugin. Here's what Conversion Bridge sends into Umami.

Registrations

When Easy Digital Downloads triggers a registration, a conversion is tracked in Umami—giving you accurate measurement of which funnels grow your user base.

Logins

Track when users log in to better understand how they interact with their account.

Purchases

Conversion Bridge sends order data from Easy Digital Downloads into Umami to give you the metrics needed to grow online sales. You can also track individual items purchased to learn which products are your best sellers. Umami has advanced e-commerce tracking, so you get detailed order information such as order totals and products purchased as part of the conversion data.

About the tools

The plugin & the platform

Easy Digital Downloads

About Easy Digital Downloads

Easy Digital Downloads (EDD) is a WordPress plugin designed for selling digital products such as eBooks, PDF documents, WordPress plugins, and more. It's an alternative to other e-commerce solutions like WooCommerce, Shopify, and Gumroad, but it's specifically focused on digital goods, making it a simpler and more direct solution for this type of product. Here's […]

  • Enhanced conversions ready

    Sends hashed first-party customer data (email, phone, name, address) so paid ad platforms like Google Ads and Meta can improve attribution accuracy.

See Easy Digital Downloads details Visit Easy Digital Downloads

Umami

About Umami

  • E-commerce ready

    Full product, cart, and order details sent with every conversion event.

  • Real-time analytics

    See conversions land in your reports the moment they happen, no delay.

  • GDPR-compatible

    Designed to work without identifying visitors, so tracking stays compliant under EU privacy law.

  • Free trial

    Try it before committing to a paid plan.

  • WordPress admin dashboard

    Key metrics and reports shown right inside wp-admin without leaving your site.

  • Open source

    Fully auditable codebase that you can inspect, contribute to, or self-host.

  • Multiple sites

    Track more than one website from a single account without extra cost per site.

  • Conversion funnels

    Build step-by-step funnel reports to see where visitors drop off on the way to converting.

  • Public dashboards

    Share read-only dashboards with clients or the public without creating extra seats.

  • No cookie banner

    Tracking that does not require a cookie consent notice to operate.

  • Developer API

    Programmatic access to your data for custom reports and integrations.

See Umami details Visit Umami

How it works

Conversion tracking for Easy Digital Downloads setup

The Easy Digital Downloads integration is enabled with a simple toggle. From there, optionally customize the label for how the conversion appears in Umami—no code, no tag manager, no developer required.

Page-by-page data

Conversion Journeys for Easy Digital Downloads

Conversion Bridge records the full page-by-page path every visitor takes before and after a Easy Digital Downloads conversion. See what actually drives results instead of guessing, right inside WordPress.

Learn more

Conversion Journey
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Integrations

Your entire stack, connected

WordPress plugins on one side, analytics and ad platforms on the other — Conversion Bridge links them together. Without code or headaches.

67 plugin integrations
21 analytics platforms
+
8 ad platforms

Testimonials

Loved by WordPress professionals

The huge painful amount of time and attention to detail it takes to setup conversion tracking with Google Tags for Gravity forms is crazy compared to the near 1 click install of ConvervsionBridge, the plugin will pay for itself in …
J
James Persson Unbranded Digital AU

The best analytics solution for WordPress. Never thought anyone would make it this easy to set up conversion tracking/integrate with FB Ads and G Ads in a matter of minutes. 👏

Alex Panagis
Alex Panagis ScaleMath
Conversion Bridge allowed us to replace three different plugins and over 50 lines of janky, conflicting code. Now, when we need to adjust our setup, we go to the CB dashboard and make a change. Easy! Derek is always…
Zack Katz
Zack Katz GravityKit
Conversion Bridge enabled us to centralize our analytics configuration, transforming a hodgepodge of separate implementations into a single hub that is easy to manage and maintain. For anyone looking to simplify their analytics setup while ensuring accuracy and consistency, Conversion …
Casey Burridge
Casey Burridge GravityKit

I really just love that I can trust that everything I might eventually need is getting synced back. Never felt confident with the other solutions I've tried 🥪

Ian Misner
Ian Misner KestrelWP

It's been one of the best tools we've rolled out at our agency, huge time saver for us. Keep doing what you're doing 🙌

Richard Henney
Richard Henney

Works perfectly and delivers exactly as promised. The customer service is excellent—quick to respond and incredibly helpful. Highly recommended.

R
Richard
Solid tool and platform to getting analytics. I had some questions about how to see specific pieces of events in GA4 and how to past those to events from Conversion Bridge to GA4 and they knocked it out of the…
Derek Welton
Derek Welton Ironwood Manufacturing

Conversion Bridge has simplified website traffic and conversion tracking. Derek's response time when I have questions or feature requests is incredible. Conversion Bridge is now part of my plugin stack for every WordPress website.

Reuben Hochstetler
Reuben Hochstetler Touchdown Tech
Kane Mitchell
Kane Mitchell Mitchell Digital
The huge painful amount of time and attention to detail it takes to setup conversion tracking with Google Tags for Gravity forms is crazy compared to the near 1 click install of ConvervsionBridge, the plugin will pay for itself in …
J
James Persson Unbranded Digital AU

The best analytics solution for WordPress. Never thought anyone would make it this easy to set up conversion tracking/integrate with FB Ads and G Ads in a matter of minutes. 👏

Alex Panagis
Alex Panagis ScaleMath
Conversion Bridge allowed us to replace three different plugins and over 50 lines of janky, conflicting code. Now, when we need to adjust our setup, we go to the CB dashboard and make a change. Easy! Derek is always…
Zack Katz
Zack Katz GravityKit
Conversion Bridge enabled us to centralize our analytics configuration, transforming a hodgepodge of separate implementations into a single hub that is easy to manage and maintain. For anyone looking to simplify their analytics setup while ensuring accuracy and consistency, Conversion …
Casey Burridge
Casey Burridge GravityKit

I really just love that I can trust that everything I might eventually need is getting synced back. Never felt confident with the other solutions I've tried 🥪

Ian Misner
Ian Misner KestrelWP

It's been one of the best tools we've rolled out at our agency, huge time saver for us. Keep doing what you're doing 🙌

Richard Henney
Richard Henney

Works perfectly and delivers exactly as promised. The customer service is excellent—quick to respond and incredibly helpful. Highly recommended.

R
Richard
Solid tool and platform to getting analytics. I had some questions about how to see specific pieces of events in GA4 and how to past those to events from Conversion Bridge to GA4 and they knocked it out of the…
Derek Welton
Derek Welton Ironwood Manufacturing

Conversion Bridge has simplified website traffic and conversion tracking. Derek's response time when I have questions or feature requests is incredible. Conversion Bridge is now part of my plugin stack for every WordPress website.

Reuben Hochstetler
Reuben Hochstetler Touchdown Tech
Kane Mitchell
Kane Mitchell Mitchell Digital
Read more testimonials

Plans & Pricing

One plugin Every conversion Setup in minutes

Starting at only $79/year, every plan includes all integrations & features

View Plans & Pricing
14-day money back guarantee Premium 1-on-1 support No tag manager needed

Common questions

Yes, Conversion Bridge is a WordPress plugin and only works on WordPress-powered websites.

Yes! I am very proud of the quality and speed of support offered should you run into any issues.

Conversion Bridge supports 67 plugins, 21 analytics platforms, and 8 ad platforms. If what you need is not yet supported, send a request and I will take a look — I am always looking to grow the integration list.

Yes! Agencies are highly encouraged to check out our Agency Partner Program where you can get a free license for your own site and earn money by referring new clients to Conversion Bridge.

Yes, but using GTM will require additional setup and configuration. Conversion Bridge is a much easier way to setup analytics and ad platform conversion tracking.

Conversion Bridge can be considered a GTM replacement — one that is much easier to setup, more accurate in tracking, gives you more insights, and works directly with the analytics platforms, ad platforms and plugins in use on your WordPress website.

Yes! At any time you can upgrade to a pricing plan that includes more sites.

Absolutely. Conversion tracking is not just for ad campaigns — it is how you figure out what is actually working in your business. Without it, you are guessing which pages, emails, blog posts, and organic traffic sources are driving signups and sales.

Conversion Bridge tracks form submissions, memberships, downloads, and purchases across your WordPress site, so you can confidently decide where to spend your time, what content to double down on, and what to cut — whether you ever run a paid ad or not.

Yes. Conversion Bridge integrates with many consent management platforms, so tracking respects visitor consent decisions before anything fires.

Derek Ashauer Hi, I'm Derek. I've been building WordPress plugins for over a decade, and my goal with Conversion Bridge is to make analytics and conversion tracking setup as painless as possible. If the FAQ didn't cover it — pre-sales, an integration you wish existed, or you're stuck on setup — send it over. I read every message.