Paymattic conversion tracking with Conversion Bridge

Paymattic is a lightweight WordPress payment and donation plugin that makes it easy to collect payments through Stripe, PayPal, Razorpay, and other gateways — all without a complicated checkout setup. It’s perfect for creators, nonprofits, and small businesses that want flexible payment forms that look great and convert well.

Why Track Conversions for Paymattic

Before this integration, tracking conversions from Paymattic payments often required custom JavaScript or separate Google Tag Manager events. With Conversion Bridge, that’s now automatic.

Once connected, Conversion Bridge tracks every successful Paymattic payment as a conversion — including form details, amounts, and optional enhanced data (like customer name and email).

You can see exactly where that conversion started: which ad, page, or campaign led the visitor to your payment form.

Smarter Conversion Data

When a payment form is submitted, Conversion Bridge sends:

Transaction details
Optional enhanced conversion data (like customer name, email)