Conversion tracking for WP User Frontend in Awin

No-code setup of analytics and important conversion events from WP User Frontend in Awin—ready in under a minute.

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Why Conversion Bridge

The old way vs. the new way

Without Conversion Bridge

Paste the Awin snippet & hope

Basic pageview data lands in Awin, but WP User Frontend conversion events never fire.

Hand-wire every WP User Frontend event

Write custom JavaScript (or pay a developer) for every conversion event you want tracked.

A different plugin for every platform

Install one plugin for Awin, another for Google Analytics, another for whatever ad platform you run next—each with its own config, its own quirks, and its own way of reading WP User Frontend.

Discover broken tracking after the fact

Find out weeks later that WP User Frontend conversions never made it to Awin. Rebuild reports, lose attribution.

With Conversion Bridge

Paste your Advertiser ID

Drop in your Advertiser ID. That's the only "code" you touch.

Toggle on WP User Frontend

Flip one switch and Awin starts receiving WP User Frontend conversion data formatted exactly how it expects.

One plugin for every platform

Conversion Bridge sends WP User Frontend events into Awin and every other analytics and ad platform you use — no extra plugins needed.

Sharper attribution, browser and server-side

Hashed customer data and server-side events sent to Awin automatically, so it can match more of your sales to the ads that drove them.

About the tools

The plugin & the platform

About WP User Frontend

WP User Frontend is a powerful WordPress plugin that lets users submit content, register accounts, and manage profiles from the front end of a website. It’s commonly used for user registrations, directories, marketplaces, and membership-style sites where user actions matter just as much as pageviews. But front-end actions like registrations and submissions only matter if […]

Enhanced conversions ready
Sends hashed first-party customer data (email, phone, name, address) so paid ad platforms like Google Ads and Meta can improve attribution accuracy.

See WP User Frontend details

Visit WP User Frontend

About Awin

Awin is an affiliate network. Instead of paying for clicks and hoping they turn into something, you pay a commission only when a referral actually converts. Publishers, bloggers, comparison sites, and creators promote your products, and you pay for results. Here's a simple breakdown of how advertising through Awin works: Pay for Results: Commission is […]

E-commerce ready
Full product, cart, and order details sent with every conversion event.
Conversions API
Server-side conversion events for accurate attribution even when pixels are blocked.
Event deduplication
Matches pixel and server events via event_id to prevent double-counting.

See Awin details

Platform features

What Awin gives you

When you connect WP User Frontend to Awin through Conversion Bridge, here's what's at your fingertips.

No-Code Setup

Conversion Bridge adds Awin's tracking code and reports every qualifying sale automatically. Nothing to paste onto your thank-you page.

Server-to-Server Tracking

Sales are also reported directly from your server, so a genuine sale still gets through when an ad blocker stops the tracking code. Your affiliates get paid for the referrals they actually sent.

No Double Counting

Awin matches the browser copy and the server copy using the order reference, so each sale is counted once and paid once.

Correct Sale Amounts

Order totals are reported after discounts but without tax or shipping, which is what Awin expects. Coupon codes are passed along too, so voucher partners are credited correctly.

Optional Lead Tracking

If your program pays per lead, form submissions, registrations, and trials can be reported as lead conversions with their own commission group, kept separate from your sales.

Test Mode

Test Mode marks everything as a test transaction so you can confirm your setup works before any real commission is paid.

How it works

Conversion tracking for WP User Frontend setup

The WP User Frontend integration is enabled with a simple toggle. From there, optionally customize the label for how the conversion appears in Awin—no code, no tag manager, no developer required.

Page-by-page data

Conversion Journeys for WP User Frontend

Conversion Bridge records the full page-by-page path every visitor takes before and after a WP User Frontend conversion. See what actually drives results instead of guessing, right inside WordPress.

Learn more

Integrations

Your entire stack, connected

WordPress plugins on one side, analytics and ad platforms on the other — Conversion Bridge links them together. Without code or headaches.

71 plugin integrations

19 analytics platforms

11 ad platforms

Testimonials

Loved by WordPress professionals

Conversion Bridge is a game-changer for anyone serious about optimizing their WordPress site. It seamlessly integrates with all my marketing tools, allowing me to track traffic and conversions effortlessly. The setup was incredibly smooth, and the interface is user-friendly,…

Mark Westguard WS Form

The best analytics solution for WordPress. Never thought anyone would make it this easy to set up conversion tracking/integrate with FB Ads and G Ads in a matter of minutes. 👏

Alex Panagis ScaleMath

Conversion tracking made easy! Conversion Bridge is super simple to setup, and offers some very useful features. Definitely worth the investment.

Elliot Sowersby Founder and Developer, RelyWP United Kingdom

Works perfectly and delivers exactly as promised. The customer service is excellent—quick to respond and incredibly helpful. Highly recommended.

Richard

Conversion Bridge has simplified website traffic and conversion tracking. Derek's response time when I have questions or feature requests is incredible. Conversion Bridge is now part of my plugin stack for every WordPress website.

Reuben Hochstetler Touchdown Tech

I really just love that I can trust that everything I might eventually need is getting synced back. Never felt confident with the other solutions I've tried 🥪

Ian Misner KestrelWP

The plugin was easy to install and setup, and does exactly as promised. And the support to deal with questions has been friendly, prompt and helpful!

Sean Craig Impact Society

Solid tool and platform to getting analytics. I had some questions about how to see specific pieces of events in GA4 and how to past those to events from Conversion Bridge to GA4 and they knocked it out of the…

Derek Welton Ironwood Manufacturing

Kane Mitchell Mitchell Digital

It's been one of the best tools we've rolled out at our agency, huge time saver for us. Keep doing what you're doing 🙌

Richard Henney

Mark Westguard WS Form

The best analytics solution for WordPress. Never thought anyone would make it this easy to set up conversion tracking/integrate with FB Ads and G Ads in a matter of minutes. 👏

Alex Panagis ScaleMath

Conversion tracking made easy! Conversion Bridge is super simple to setup, and offers some very useful features. Definitely worth the investment.

Elliot Sowersby Founder and Developer, RelyWP United Kingdom

Works perfectly and delivers exactly as promised. The customer service is excellent—quick to respond and incredibly helpful. Highly recommended.

Richard

Reuben Hochstetler Touchdown Tech

I really just love that I can trust that everything I might eventually need is getting synced back. Never felt confident with the other solutions I've tried 🥪

Ian Misner KestrelWP

The plugin was easy to install and setup, and does exactly as promised. And the support to deal with questions has been friendly, prompt and helpful!

Sean Craig Impact Society

Derek Welton Ironwood Manufacturing

Kane Mitchell Mitchell Digital

It's been one of the best tools we've rolled out at our agency, huge time saver for us. Keep doing what you're doing 🙌

Richard Henney

One plugin Every conversion Setup in minutes

Starting at only $79/year, every plan includes all integrations & features

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Common questions

Do I have to use WordPress?

Yes, Conversion Bridge is a WordPress plugin and only works on WordPress-powered websites.

Do you provide support?

Yes! I am very proud of the quality and speed of support offered should you run into any issues.

What if I need a specific plugin or platform?

Conversion Bridge supports [integration_count] plugins, [platform_count] analytics platforms, and [ad_platform_count] ad platforms. If what you need is not yet supported, send a request and I will take a look — I am always looking to grow the integration list.

Can I use Conversion Bridge for client sites?

Yes! Agencies are highly encouraged to check out our Agency Partner Program where you can get a free license for your own site and earn money by referring new clients to Conversion Bridge.

Can I use Google Tag Manager instead?

Yes, but using GTM will require additional setup and configuration. Conversion Bridge is a much easier way to setup analytics and ad platform conversion tracking.

Conversion Bridge can be considered a GTM replacement — one that is much easier to setup, more accurate in tracking, gives you more insights, and works directly with the analytics platforms, ad platforms and plugins in use on your WordPress website.

Can I upgrade my plan?

Yes! At any time you can upgrade to a pricing plan that includes more sites.

Do I need this if I don’t run ads?

Absolutely. Conversion tracking is not just for ad campaigns — it is how you figure out what is actually working in your business. Without it, you are guessing which pages, emails, blog posts, and organic traffic sources are driving signups and sales.

Conversion Bridge tracks form submissions, memberships, downloads, and purchases across your WordPress site, so you can confidently decide where to spend your time, what content to double down on, and what to cut — whether you ever run a paid ad or not.

Hi, I’m Derek. I’ve been building WordPress plugins for over a decade, and my goal with Conversion Bridge is to make analytics and conversion tracking setup as painless as possible. If the FAQ didn’t cover it — pre-sales, an integration you wish existed, or you’re stuck on setup — send it over. I read every message.