About WooCommerce
WooCommerce is the most popular eCommerce plugin in the world, powering millions of online stores across the globe. As a plugin for WordPress, it allows businesses of all sizes to create fully customizable online stores with ease. Its flexibility, scalability, and integration with a vast number of payment gateways and shipping options make it the […]
See WooCommerce integration details Visit WooCommerce website
About Hotjar
Hotjar is a behavioral analytics and feedback platform that helps you understand not just what happens on your site, but why. With Conversion Bridge, Hotjar is integrated seamlessly into WordPress handling the proper placement of tracking scripts and automatically recording conversions. This lets you segment users by whether they completed key actions and then analyze their journeys in detail using Hotjar’s heatmaps, session recordings, and funnels. The result is a clearer picture of what drives conversions, what causes drop-offs, and how to optimize your site’s user experience.
See Hotjar integration details Visit Hotjar website
WooCommerce conversions you can track in Hotjar
WooCommerce is a WordPress e-commerce plugin and you can track the following conversions:
- Purchases
- Tracking purchases is the most common form of conversion tracking and Conversion Bridge will send order data from WooCommerce into Hotjar to give you the metrics needed to help grow your online sales. There is also the option to track individual items purchased to help you learn which products are your best sellers.
How does conversion tracking for WooCommerce work?
The WooCommerce conversion tracking integration is incredibly simple and is enabled with a simple toggle! You can then optionally customize the label for how want it to appear in Hotjar.