Consent Management
Tracking that respects every choice
GDPR, CCPA, Google Consent Mode, and every ad platform's own rules. Conversion Bridge makes sure every platform you track honors visitor choices.
Why It Matters
Why consent management?
Legal Compliance
GDPR fines run into the millions. CCPA enforcement is real. Pixels firing before a visitor agrees puts you on the wrong side of the law—and your CMP alone often isn't enough to stay clean.
Trust Your Visitors
Visitors who see their consent choices actually respected convert at higher rates. Silent pixels that fire anyway are an easy way to burn trust you can never get back.
Accurate Data
Pixels firing without permission still produce data—just bad data. Clean consent-aware tracking keeps your analytics honest so the decisions you make from them actually work.
9 Consent Banners
Bring your own cookie banner. Conversion Bridge supports each of these directly so consent signals flow through to every connected platform.
How It Works
Consent signals, everywhere they need to go
Nothing Fires Until "Yes"
No sneaky pre-consent cookies. No ghost pixels running in the background. If a visitor hasn't agreed, every connected tracking platform stays dormant—exactly what the law expects and what your visitors assume is happening.
Every platform's consent system, respected
Each major ad platform has its own consent framework. Google has Consent Mode v2, but Meta, Reddit, LinkedIn, and TikTok each have their own signals too—and most cookie banners only handle Google.
Conversion Bridge wires up each platform's native consent system so visitor choices reach all of them, not just Google. Modeled conversions keep your Google Ads attribution intact and every other platform respects the same signals too.
Works however your consent banner does
Some consent banners ask visitors to approve whole categories (analytics, marketing, functional, personalization). Others let visitors toggle individual platforms—allow Google Analytics, deny Meta Pixel. The approach depends on the consent plugin you use.
Conversion Bridge follows whichever model your banner exposes and routes those signals to every connected platform accordingly. Fine-grained control, not an all-or-nothing switch.
Why Conversion Bridge
The old way vs. the new way
Google Consent Mode only
Most cookie banners handle Google's system and nothing else. Meta Pixel, Reddit Pixel, LinkedIn Insight Tag, and TikTok all fire regardless of what the visitor clicked.
Manual setup per platform
Every ad platform has its own consent API. Wiring them up yourself means reading developer docs, writing code, and hoping nothing breaks when you add a new platform.
Compliant-ish
"Compliant-ish" looks the same as non-compliant to an EU regulator. Pixels firing without permission are a liability whether you meant to or not.
Broken attribution
When Consent Mode isn't wired correctly, Google Ads loses the modeled conversion signal. Reports go hollow and ad optimization stalls.
Every platform respects consent
Google, Meta, Reddit, LinkedIn, TikTok. Category-level consent signals flow through to every connected platform, not just the one that has a standard.
Wired up correctly, automatically
Pick your consent plugin, toggle on the platforms you use, done. No functions.php edits, no platform developer docs, no hoping it works.
Actually compliant
Nothing fires until a visitor agrees. Category-level enforcement means even partial consent is respected, not ignored in favor of firing everything.
Attribution that survives
Google Consent Mode v2 correct out of the box. Modeled conversions keep reporting. Ad platform algorithms keep optimizing. Denied states don't blind you.
Plans & Pricing
One plugin Every conversion Setup in minutes
Starting at only $79/year, every plan includes all integrations & features
View Plans & PricingCommon questions
Yes, Conversion Bridge is a WordPress plugin and only works on WordPress-powered websites.
Yes! I am very proud of the quality and speed of support offered should you run into any issues.
Conversion Bridge supports 66 plugins, 21 analytics platforms, and 8 ad platforms. If what you need is not yet supported, send a request and I will take a look — I am always looking to grow the integration list.
Yes! Agencies are highly encouraged to check out our Agency Partner Program where you can get a free license for your own site and earn money by referring new clients to Conversion Bridge.
Yes, but using GTM will require additional setup and configuration. Conversion Bridge is a much easier way to setup analytics and ad platform conversion tracking.
Conversion Bridge can be considered a GTM replacement — one that is much easier to setup, more accurate in tracking, gives you more insights, and works directly with the analytics platforms, ad platforms and plugins in use on your WordPress website.
Yes! At any time you can upgrade to a pricing plan that includes more sites.
Absolutely. Conversion tracking is not just for ad campaigns — it is how you figure out what is actually working in your business. Without it, you are guessing which pages, emails, blog posts, and organic traffic sources are driving signups and sales.
Conversion Bridge tracks form submissions, memberships, downloads, and purchases across your WordPress site, so you can confidently decide where to spend your time, what content to double down on, and what to cut — whether you ever run a paid ad or not.
Yes. Conversion Bridge integrates with many consent management platforms, so tracking respects visitor consent decisions before anything fires.
Hi, I'm Derek. I've been building WordPress plugins for over a decade, and my goal with Conversion Bridge is to make analytics and conversion tracking setup as painless as possible. If the FAQ didn't cover it — pre-sales, an integration you wish existed, or you're stuck on setup — send it over. I read every message.