About WooCommerce
See WooCommerce integration details Visit WooCommerce website
About TikTok Ads
TikTok advertising reaches a young, large audience through creative, attention-grabbing short videos, with diverse ad formats for engagement. Tracking conversions on your WordPress website is key to evaluating ad effectiveness, guiding budget allocation, and enhancing future ad campaigns.
See TikTok Ads integration details
WooCommerce conversions you can track in TikTok Ads
WooCommerce is a WordPress e-commerce plugin and you can track the following conversions:
- Purchases
- Tracking purchases is the most common form of conversion tracking and Conversion Bridge will send order data from WooCommerce into TikTok Ads to give you the metrics needed to help grow your online sales. Since TikTok Ads has more advanced e-commerce tracking abilities, you can even see detailed order information such as order totals and individual products purchased as part of the conversion data.
How does conversion tracking for WooCommerce work?
The WooCommerce conversion tracking integration is incredibly simple and is enabled with a simple toggle! You can then optionally customize the label for how want it to appear in TikTok Ads.