About CheckoutWC
Track the complete CheckoutWC checkout funnel including side cart views, begin checkout, shipping and payment method selection, coupon applications, and order bump additions to optimize your multi-step checkout and increase completed purchases. Conversion tracking provides the data needed to identify funnel drop-off points, measure order bump performance, and attribute revenue to specific marketing campaigns.
See CheckoutWC integration details Visit CheckoutWC website
About Google Ads
Google Ads provides a wide-reaching advertising platform with different ad types like text, image, and video, utilizing a pay-per-click model for cost-effectiveness. Tracking conversions on your WordPress site is essential to gauge the success of these ads, enabling smarter budget allocation and improved ad campaign strategies.
See Google Ads integration details
CheckoutWC conversions you can track in Google Ads
CheckoutWC is a WordPress e-commerce plugin and you can track the following conversions:
- Purchases
- Tracking purchases is the most common form of conversion tracking and Conversion Bridge will send order data from CheckoutWC into Google Ads to give you the metrics needed to help grow your online sales. Since Google Ads has more advanced e-commerce tracking abilities, you can even see detailed order information such as order totals and individual products purchased as part of the conversion data.
How does conversion tracking for CheckoutWC work?
The CheckoutWC conversion tracking integration is incredibly simple and is enabled with a simple toggle! You can then optionally customize the label for how want it to appear in Google Ads.