About LatePoint
Track LatePoint appointment bookings and booking form starts to optimize your marketing spend and improve booking rates. Conversion tracking helps you identify which marketing channels drive actual bookings, understand customer behavior with Conversion Journeys, and optimize your service offerings and booking flow.
See LatePoint integration details Visit LatePoint website
About Google Ads
Google Ads provides a wide-reaching advertising platform with different ad types like text, image, and video, utilizing a pay-per-click model for cost-effectiveness. Tracking conversions on your WordPress site is essential to gauge the success of these ads, enabling smarter budget allocation and improved ad campaign strategies.
See Google Ads integration details
LatePoint conversions you can track in Google Ads
LatePoint is a WordPress booking plugin and you can track the following conversions:
How does conversion tracking for LatePoint work?
The LatePoint conversion tracking integration is incredibly simple and is enabled with a simple toggle! You can then optionally customize the label for how want it to appear in Google Ads.
Video walkthrough of how to setup conversion tracking in LatePoint with Conversion Bridge
