About LatePoint
Track LatePoint appointment bookings and booking form starts to optimize your marketing spend and improve booking rates. Conversion tracking helps you identify which marketing channels drive actual bookings, understand customer behavior with Conversion Journeys, and optimize your service offerings and booking flow.
See LatePoint integration details Visit LatePoint website
About Fathom Analytics
Fathom Analytics is a user-friendly, privacy-focused alternative to Google Analytics, ideal for website owners seeking simplicity and GDPR compliance. It features an intuitive dashboard, real-time data tracking, and cookie-free operation. Despite some limitations in advanced conversion tracking, Fathom is affordable and suitable for a wide range of users, making it a recommended choice for most websites.
See Fathom Analytics integration details Visit Fathom Analytics website
LatePoint conversions you can track in Fathom Analytics
LatePoint is a WordPress booking plugin and you can track the following conversions:
How does conversion tracking for LatePoint work?
The LatePoint conversion tracking integration is incredibly simple and is enabled with a simple toggle! You can then optionally customize the label for how want it to appear in Fathom Analytics.
Video walkthrough of how to setup conversion tracking in LatePoint with Conversion Bridge
