About ProfilePress
ProfilePress is a powerful WordPress plugin that handles user registration, login forms, front-end account management, and full membership functionality. It lets you create custom signup flows, manage member profiles, and sell access to content with flexible membership plans—all without touching code. With Conversion Bridge, you can automatically track when someone registers for a new account […]
See ProfilePress integration details Visit ProfilePress website
About Fathom Analytics
Fathom Analytics is a user-friendly, privacy-focused alternative to Google Analytics, ideal for website owners seeking simplicity and GDPR compliance. It features an intuitive dashboard, real-time data tracking, and cookie-free operation. Despite some limitations in advanced conversion tracking, Fathom is affordable and suitable for a wide range of users, making it a recommended choice for most websites.
See Fathom Analytics integration details Visit Fathom Analytics website
ProfilePress conversions you can track in Fathom Analytics
ProfilePress is a WordPress membership plugin and you can track the following conversions:
- Purchases
- Tracking purchases is the most common form of conversion tracking and Conversion Bridge will send order data from ProfilePress into Fathom Analytics to give you the metrics needed to help grow your online sales. There is also the option to track individual items purchased to help you learn which products are your best sellers. Since Fathom Analytics has more advanced e-commerce tracking abilities, you can even see detailed order information such as order totals and individual products purchased as part of the conversion data.
- User Registrations
- When ProfilePress triggers a registration, a conversion is tracked in Fathom Analytics - giving you accurate measurement of which marketing funnels are working best to grow your user base.
How does conversion tracking for ProfilePress work?
The ProfilePress conversion tracking integration is incredibly simple and is enabled with a simple toggle! You can then optionally customize the label for how want it to appear in Fathom Analytics.
Video walkthrough of how to setup conversion tracking in ProfilePress with Conversion Bridge
