I recently spoke with Mark Szymanski as we talked about conversion tracking for WordPress plugins and Conversion Bridge live on YouTube. I talked about my history in the world of WordPress starting with clients and now with premium plugins. I also discussed what inspired me to create Conversion Bridge, such as my desire to move to a privacy-first analytics platform, and also the challenges in getting conversion tracking setup for a wide variety of WordPress client website proejcts. I walked Mark through what Conversion Bridge does and how easy it is to setup some of the conversion tracking integrations that are supported.
Since it was a live stream we also took some questions from the audience and I was able to answer them immediately.
