About Easy Digital Downloads
Easy Digital Downloads (EDD) is a WordPress plugin designed for selling digital products such as eBooks, PDF documents, WordPress plugins, and more. It’s an alternative to other e-commerce solutions like WooCommerce, Shopify, and Gumroad, but it’s specifically focused on digital goods, making it a simpler and more direct solution for this type of product. Here’s […]
See Easy Digital Downloads integration details Visit Easy Digital Downloads website
About Pinterest Ads
Pinterest ads, known as Promoted Pins, focus on visual appeal and engage an audience actively seeking inspiration and products, offering various ad formats like standard and video pins. Tracking conversions on your WordPress site helps in understanding ad effectiveness, optimizing budget, and refining advertising strategies based on audience response.
See Pinterest Ads integration details
Easy Digital Downloads conversions you can track in Pinterest Ads
Easy Digital Downloads is a WordPress e-commerce plugin and you can track the following conversions:
- Purchases
- Tracking purchases is the most common form of conversion tracking and Conversion Bridge will send order data from Easy Digital Downloads into Pinterest Ads to give you the metrics needed to help grow your online sales. Since Pinterest Ads has more advanced e-commerce tracking abilities, you can even see detailed order information such as order totals and individual products purchased as part of the conversion data.
How does conversion tracking for Easy Digital Downloads work?
The Easy Digital Downloads conversion tracking integration is incredibly simple and is enabled with a simple toggle! You can then optionally customize the label for how want it to appear in Pinterest Ads.