About Paid Memberships Pro
See Paid Memberships Pro integration details Visit Paid Memberships Pro website
About Meta Ads
Advertising on Meta platforms like Facebook and Instagram offers access to a vast audience and detailed targeting options, with various ad formats to choose from. Tracking conversions on your WordPress site is crucial for understanding the effectiveness of these ads, helping to allocate your budget wisely and optimize future ad strategies.
See Meta Ads integration details
Paid Memberships Pro conversions you can track in Meta Ads
Paid Memberships Pro is a WordPress membership plugin and you can track the following conversions:
- Purchases
- Tracking purchases is the most common form of conversion tracking and Conversion Bridge will send order data from Paid Memberships Pro into Meta Ads to give you the metrics needed to help grow your online sales. Since Meta Ads has more advanced e-commerce tracking abilities, you can even see detailed order information such as order totals and individual products purchased as part of the conversion data.
How does conversion tracking for Paid Memberships Pro work?
The Paid Memberships Pro conversion tracking integration is incredibly simple and is enabled with a simple toggle! You can then optionally customize the label for how want it to appear in Meta Ads.