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Author Archive

Live Stream with Kevin Geary

I had a great time joining Kevin on WDD Live Episode 78 to demo Conversion Bridge! We walked through its key features, showed how it integrates with popular analytics platforms and WordPress plugins, and gave special attention to the Bricks Builder integration. Watch the first 30 minutes for the full walkthrough.

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Conversion Bridge on WP Builds

Derek joined Nathan Wrigley from WP Builds to talk about Conversion Bridge, and they covered everything from why I built Conversion Bridge to how it works with 50+ WordPress plugins and 17 different analytics and ad platforms.

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Derek Talks Conversion Tracking for LMS plugins

Derek joins Chris Badgett on LMSCast to explore how course creators and coaches can simplify conversion tracking using Conversion Bridge. They discuss tracking funnels, optimizing conversion rates, using analytics without relying on Google, and making data-driven decisions—without writing any code.

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How to Migrate to a Google Analytics Alternative for WordPress

Google Analytics 4 (GA4) is terrible. This is not a hot take as so many people agree with me: There are also tons of memes expressing the frustration people are having in regards to GA4. While wanting to move to privacy-first analytics for my WordPress website was a key reason to ditch GA4, the inability […]

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Live with Mark Szymanski

I joined Mark Szymanski for a live YouTube chat where we dove into conversion tracking for WordPress and how Conversion Bridge came to be. I shared my journey from client work to plugin development, why I wanted a privacy-first analytics solution, and showed how easy it is to set up conversion tracking with Conversion Bridge. We also answered live audience questions throughout the stream.

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Easy WordPress Conversion Tracking < 1 minute

I built Conversion Bridge with the goal of making WordPress conversion tracking quick and easy to setup. No copying code snippets from random articles you find online. No wondering if it was properly set up and if conversions will, in fact, be tracked. In this video, see how I add the main Google Analytics tracking […]

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Derek + Matt Medeiros on The Breakdown Podcast

I sat down with Matt Medeiros on the Gravity Forms podcast Breakdown to talk about Conversion Bridge—why I built it, the problems it solves, and how it helps site owners track conversions without the GA4 headaches. We also covered how it integrates with Gravity Forms and other popular form plugins.

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